Cabanga ngemephu yesayithi njengokhiye oyinhloko ovula yonke iminyango yewebhusayithi yakho yamarobhothi enjini yokusesha: ngefayela elilodwa, ungabonisa ukuthi yimaphi ama-URL abalulekile, ukuthi ashintshile nini, nokuthi ahlobene kanjani. Empeleni, Imephu yesayithi eyenziwe kahle yenza ukukhasa kube lula futhi isheshise ukukhomba.Lokhu kubalulekile uma ufuna i-Google nezinye izinkampani ziqonde isayithi lakho ngaphandle kokulahleka.
Ngaphezu kwalokho, nakuba izinjini zokusesha zingathola amakhasi ngezixhumanisi, imephu yesayithi enhle iwalondoloza futhi athuthukise ukumbozwa kwama-URL akamuva noma ajulile. Nokho, Akusona isiqinisekiso senkomba.Lesi isincomo esinamandla kakhulu sokuthi, kuhlanganiswe ne-Search Console, robots.txt kanye nezakhiwo ezihloniphekile, kuphindaphinde izinketho zakho zokubonakala.
Iyini imephu yesayithi ye-XML futhi isebenza kanjani?
Imephu yesayithi ye-XML yifayela le-XML eliklelisa ama-URL kusayithi lakho futhi lifaka imethadatha oyikhethayo njengedethi yokugcina yokulungiswa. Ngayo, Utshela izinjini zokusesha ukuthi yimaphi amakhasi othanda ukuthi zikhase futhi zikhonjwe., ukubasiza bathole okuqukethwe okungenzeka kube ngokuchofoza kaningi kude nekhasi eliyisiqalo.
Ngokombono we-SEO, umthelela wayo ungokoqobo: ithuthukisa ukukhasa nokutholwa koshintsho. Sekushiwo lokho, kufanelekile ukucacisa iphuzu elibangela ukudideka: I-Google iziba amalebula futhiUngawafaka uma ufuna, kodwa ayithinti indlela i-Googlebot ecubungula ngayo ama-URL akho.
Amamephu esayithi anganwetshwa ngama-plugin ezithombe, amavidiyo, nezindaba, noma ukumemezela ezinye izinguqulo ngolimi/ngezwe. Ngale ndlela, Unikeza umongo owengeziwe osiza ukuhumusha i-multimedia yakho nokuqukethwe kwezifunda eziningi ngokwethembekile.
Amafomethi emephu yesayithi asekelwayo
I-Google isekela amafomethi abhalwe kuphrothokholi Yamamephu Wesayithi. Ngamunye unobuhle nobubi bawo, ngakho Khetha ngokuya ngobuchwepheshe bakho, usayizi wewebhusayithi, kanye nezidingo (I-Google ayinakho ukukhetha kokukodwa noma okunye).
I-XML yendawo
Ifomethi evumelana nezimo kakhulu futhi enamandla. Ivumela izandiso (izithombe, ividiyo, izindaba, i-xhtml:isixhumanisi sezinye) futhi iyindinganiso ye-de facto ye-SEO yobuchwepheshe. Izinzuzo: ziyanwebeka, ziyaguquguquka, futhi zisekelwa kabanzi yi-CMS nama-pluginUbubi: Ezingosini ezinkulu kakhulu, ukunakekelwa okwenziwa ngesandla kungaba nzima uma kungekona okuzenzakalelayo.
Isibonelo esincane imephu yesayithi ye-XML evumelekile:
<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
<url>
<loc>https://www.example.com/foo.html</loc>
<lastmod>2024-06-04</lastmod>
</url>
</urlset>
Njenganoma iyiphi i-XML, khumbula ukusebenzisa amabhizinisi aphunyukile uma kufanele (&, <, njll.). Futhi khumbula lokho I-Google isebenzisa uma ihambisana futhi iqinisekiswa (isb., ifana nezinguquko zangempela zekhasi).
I-RSS, i-MRSS ne-Atom 1.0
Bagcina isakhiwo esifana nemephu yesayithi ye-XML kodwa baphuma kokuphakelayo, okukhiqizwa i-CMS eminingi ngokuzenzakalelayo. Izinzuzo: ukusetshenziswa kalula kanye nezibuyekezo "ezizenzakalelayo".Angaba usizo kokuqukethwe kwakamuva futhi, esimweni se-MRSS, ekuchazeni amavidiyo.
Ngakolunye uhlangothi, lezi zifunzo ngokuvamile ziklelisa okuqukethwe kwakamuva, ngakho Azifaki esikhundleni semephu yesayithi ye-XML ephelele kumawebhusayithi anokujula okuningi noma okuqukethwe okudala okufanele.
Imephu yesayithi yombhalo
Inketho elula kakhulu: ifayela le-.txt eline-URL eyodwa ephelele emugqeni ngamunye. Izinzuzo: kulula kakhulu ukukhiqiza nokugcinaIwusizo kakhulu kumasayithi amakhulu uma ufuna kuphela ukumemezela amakhasi e-HTML anenkomba. Ububi: kukhawulelwe kuma-URL "angenalutho"; ayisekeli imethadatha noma izandiso.
https://www.example.com/file1.html
https://www.example.com/file2.html
Qiniseka ukuthi ifayela aliqukethe lutho ngaphandle kwama-URL avumelekile futhi uwasebenzise njalo izindlela eziphelele ezinephrothokholi (https://).
Imikhuba emihle ecishe ishaywe indiva
Kunezincomo ezimbalwa kuphrothokholi ye-Sitemaps okufanele uzibeke enhliziyweni. Uma ubalandela, Uzogwema ukwenqatshwa, amaphutha okucubungula, nezinkinga zokuhlanganisa..
Imikhawulo kasayizi: Wonke amamephu esayithi (noma ngabe i-XML, okuphakelayo, noma umbhalo) awakwazi ukudlula u-50 MB engacindezelwanga noma aqukathe ama-URL angaphezu kuka-50.000. Uma yeqa le mikhawulo, Ihlukanise ibe amamephu esayithi ambalwa bese udala inkomba yemephu yesayithi ukuwaqoqa.
<?xml version="1.0" encoding="UTF-8"?>
<sitemapindex xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
<sitemap>
<loc>https://www.example.com/sitemap-1.xml</loc>
<lastmod>2024-06-15</lastmod>
</sitemap>
<sitemap>
<loc>https://www.example.com/sitemap-2.xml</loc>
</sitemap>
</sitemapindex>
Umbhalo wekhodi nendawo: Amamephu esayithi kufanele abe ku-UTF-8. Ungawasingatha noma yikuphi kusayithi, kodwa uma i-Google iwathola ngokucaca (futhi ungawahambisi nge-Search Console), Zisebenza kuphela kunzalo yohlu lwemibhalo lapho behlala khonaYingakho ngokuvamile ishicilelwa kumkhombandlela wezimpande, okuthinta sonke isizinda.
Ama-URL aphelele nangama-canonical: hlala umemezela ama-URL aphelele anephrothokholi nomsingathi, futhi ubeke phambili ewuhlu lwezincwadi zeBhayibheli. Gwema izindlela ezihlobene nemingcele engadingekileUma unezinguqulo zeselula nezedeskithophu ezinama-URL ahlukene, faka kuphela i-canonical noma chaza ezinye ngendlela efanele nge-xhtml:link.
Ubuyekeza nini Yisebenzise kuphela uma kunoshintsho olukhulu (okuqukethwe okuyinhloko, idatha ehlelekile, ukuxhumanisa kwangaphakathi). Ungabuyekezeli ngenxa yezinguquko nje zezimonyo noma izinguquko ezincane.ngoba izolahlekelwa ukwethembeka.
Indlela yokudala imephu yesayithi
Ngaphambi kokuthi uqale ukusebenza ngefayela, nquma ukuthi imaphi ama-URL okufanele avele emiphumeleni. Ngamanye amazwi, yimaphi ama-URL angu-canonical futhi amele ucezu ngalunye lokuqukethweUngafaki izimpinda, 404s, ukuqondisa kabusha, noma amakhasi ane-noindex.
Vumela i-CMS yakho izenzele ngokuzenzakalelayo
Izinkundla eziningi zesimanje ze-CMS (i-WordPress, Wix, Blogger, njll.) zikhiqiza amamephu esayithi ngaphandle kwebhokisi noma ngama-plugin. Ku-WordPress, isibonelo, I-Yoast SEO idala imephu yesayithi eguqukayo ngenkomba ngezinhlobo zokuqukethwe kanye ne-taxonomies.
Nge-Yoast SEO: yenza kusebenze “Amamephu Esayithi e-XML” kokuthi Izilungiselelo, kopisha indlela (ngokuvamile /sitemap_index.xml) bese unquma ukuthi yiziphi izinhlobo zokuthunyelwe kanye ne-taxonomies okufanele ifakwe. Ungawakhipha amafayela edethi/ombhali Uma bengangezi ivelu, ungamaka okuthunyelwe/ikhasi ngalinye njengokungafanele lifakwe kunkomba, futhi ngeke livele kumephu yesayithi.
With All in One SEO (AIOSEO): imephu yesayithi ivamise ukunikwa amandla ngokuzenzakalela. Ivumela inkomba yemephu yesayithi. Lungiselela izixhumanisi ngemephu yesayithi ngayinye (isb., 1.000) bese ukhetha izinhlobo zokuqukethwe/ama-taxonomies. Iwusizo kumasayithi amakhulu ukuhlukanisa nokusheshisa ukukhiqiza.
Ikhiqize ngokuzenzakalela ngamathuluzi
Uma i-CMS yakho inganikezi lesi sici noma ukhetha ukulawula kwangaphandle, unezinketho ezilula kakhulu. Kumawebhusayithi amancane, XML-Sitemaps.com (mahhala amakhasi angafika ku-500) ikhiqiza i-XML enezinketho ezifana nedethi yokubuyekeza okuzenzakalelayo nokubala okubalulekile.
Kudeskithophu, i-Inspyder Sitemap Creator noma i-Sitemap Writer Pro ikuvumela ukuthi udale amamephu esayithi ngaphandle komkhawulo we-URL. zilayishe nge-FTP/SFTP futhi ukhiqize okuhlukile (ividiyo, isithombe, Izindaba ze-Google). Ngezakhiwo nokuhlela, amathuluzi abonakalayo afana ne-Slickplan, i-Dyno Mapper, noma i-WritMaps isiza ukuklama isigaba futhi ithumele ku-XML.
Idale ngokwenza
Kumasayithi anama-URL ambalwa kuphela, ungavula umhleli wakho wombhalo bese ubhala ifayela le-XML elivumelekile. Kuyenzeka, kodwa njengoba iphrojekthi ikhula, izoba nzima kakhulu. Kunzima ukulondoloza nokuthambekela emaphutheniUma ukwenza mathupha, qinisekisa ifayela ngaphambi kokulilayisha.
<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
<url><loc>https://www.midominio.com/</loc><lastmod>2024-02-19</lastmod></url>
<url><loc>https://www.midominio.com/productos</loc><lastmod>2024-02-18</lastmod></url>
</urlset>
Ungakhathazeki mayelana nokuhleleka kwama-URL: I-Google ayinandaba. Ukukhathazeka mayelana hlonipha imikhawulo kasayizi futhi uhlukanise ube amamephu esayithi amaningi lapho kufaneleka khona.
Amamephu esayithi athile: izithombe, amavidiyo nezindaba
Uma iphrojekthi yakho idinga imidiya eningi, cabanga ukudala amamephu esayithi athile. Imephu yesayithi yesithombe ihlanganisa indawo yesithombe, itimu, nelayisensi; imephu yesayithi yevidiyo ihlanganisa isihloko, incazelo, kanye ne-URL yefayela noma isidlali. Kwabezindaba, imephu yesayithi Yezindaba Ithuthukisa ukufaneleka Ezindabeni ze-Google ngezikhathi ezithile.
Lawa mamephu esayithi ngokuvamile ahlala kanye nalawo ajwayelekile, okubhekiselwa kuwo kunkomba eyinhloko, ukuvumela amarobhothi ukuthi abeke phambili okuqukethwe kwe-multimedia okuzwela isikhathi.
Thumela imephu yakho yesayithi ku-Google (nezinye izinjini zokusesha)
Ukuhambisa imephu yesayithi kunconywa kakhulu, kodwa akuqinisekisi ukuthi wonke ama-URL azolandwa noma acaciswe. Lokho kusho, Kwenza umsebenzi wamarobhothi ube lula kakhulu. futhi ikunikeza ngamamethrikhi awusizo kukhonsoli yosesho.
Izindlela zokuhambisa ezijwayelekile: kusuka ku-Google Search Console (umbiko we-Sitemaps), nge-Search Console API uma udinga ukuyenza ngokuzenzakalelayo, noma imemezela ukuqondisa kwemephu yesayithi ku-robots.txt ukuze balithole ngokulandela lelo fayela.
# robots.txt
Sitemap: https://example.com/sitemap_index.xml
Uma usebenzisa izifunzo ze-RSS/Atom, ungasebenzisa i-WebSub ukuze usabalalise izinguquko. Ezinye izinjini zisamukela ama-pings asuselwa ku-URL (isibonelo, indawo yokugcina yemephu yesayithi ye-Google), nakuba namuhla I-Search Console iyindlela eyinhloko nethembekile kakhulu..
https://www.google.com/ping?sitemap=https://tudominio.com/sitemap.xml
Amasayithi amaningi, indawo eyodwa: amamephu esayithi anezindawo eziningi
Uphatha izizinda eziningi noma izizindana futhi ufuna ukubeka phakathi ukuthumela kwe-imeyili. Kunezindlela ezimbili eziyinhloko lapho, uma zicushwe kahle, Zonga isikhathi futhi zenza ukugada kube lula.
Indlela 1: Imephu yesayithi eyodwa efaka kuhlu ama-URL asuka kumasayithi amaningi (ngisho nezizinda ezihlukene) asingathwe, isibonelo, ku-host1. Ukuze i-Google iyicubungule kahle, Qinisekisa zonke izakhiwo ezifakiwe kukhonsoli yosesho. bese uthumela imephu yesayithi ukusuka kwenye yazo.
https://host1.example.com/sitemap.xml
- https://host1.example.com
- https://host2.example.com
- https://host3.example.com
- https://host1.example1.com
- https://host1.example.ch
Indlela 2: Amamephu esayithi amaningi (isayithi elilodwa ngesayithi) asingathwe kumsingathi ofanayo "obeka maphakathi" (isb., sitemaps.example.com), futhi ifayela ngalinye le-robots.txt likhomba kumephu yesayithi ehambisanayo. Lokhu kugcina ukuhlukaniswa okunengqondo ngesayithi futhi kusiza izimvume.
# robots.txt en https://example.com/robots.txt
Sitemap: https://sitemaps.example.com/sitemap-example-com.xml
Imephu yesayithi ye-HTML: Eyabantu, hhayi amarobhothi
Imephu yesayithi ye-HTML yikhasi elibonisa izixhumanisi ezibalulekile kuwebhusayithi ukusiza abasebenzisi ukuthi bazulazule kuyo. Ayithathi indawo ye-XML, kodwa Ithuthukisa ukuzulazula nokuxhumanisa kwangaphakathi.Ibeke kunyaweni noma kumenyu uma yengeza inani; futhi uyigcine ihambisana nesakhiwo sangempela.
Thola futhi uqinisekise imephu yakho yesayithi
Itholakala kuphi imephu yesayithi yewebhusayithi? Okokuqala, zama izindlela ezijwayelekile: /sitemap.xml kanye /sitemap_index.xml. Ungaphinda uhlole ifayela le-robots.txt, lapho ulayini othi “Imephu yesayithi: …” uvame ukumenyezelwa khona. Uma uphatha isayithi, lihlole kokuthi Ikhonsoli Yokusesha embikweni "Amamephu esayithi".
Kungenjalo, sebenzisa ama-opharetha wosesho: site:domain.com filetype:xml noma inurl:sitemap. Futhi uma uyidale ngesandla noma ngethuluzi, Iqinisekise ngesihloli semephu yesayithi ngaphambi kokuyifaka ekukhiqizeni.
Amaphutha ajwayelekile kanye nendlela yokuwaxazulula
Ku-Search Console, amamephu esayithi kanye nemibiko yokuhlanganisa izokusiza ukuthi ubone izinkinga ezijwayelekile. Sebenza ngaphandle ku: Lungisa amaphutha okufinyelela kuqala, bese uyafometha, futhi ekugcineni amacala ngamanye.
- Ama-URL angafinyeleleki: 404, 5xx, noma avinjiwe. Isixazululo: Ukuhlolwa kwe-URL, izimo ezifanele nezimvume.
- Ukuqondisa kabusha okudlulele noma izindlela ezihlobene: I-Google ingase ingazilandeli. Isixazululo: Njalo sebenzisa ama-URL aphelele nangama-canonical, futhi ugweme ama-URL we-3xx angadingekile.
- Ama-URL angavumelekile: Izinhlamvu ezingavunyelwe noma isikimu esingalungile (htps//, okhefana esizindeni, njll.). Isixazululo: Lungisa futhi uqinisekise uhlu.
- Okuqukethwe okuyimpinda noma okungakhonjwa: amakhasi ane-noindex noma ayimpinda kumephu yesayithi. Isixazululo: hlanza ingobo yomlando futhi ushiye kuphela amafayela anezinkomba ze-canonical.
Ngemva kokulungisa, hambisa kabusha imephu yesayithi kusukela ku-Search Console futhi uhlole ukucutshungulwa. Uma unamamephu esayithi ngesigabaLobu bumbudumbudu busiza ukuhlukanisa lapho ukufakwa kuhluleka khona (ibhulogi, umkhiqizo, izigaba, njll.).
Amathiphu asebenzayo wokugcina imephu yakho yesayithi isesimweni esihle kakhulu
Ungeqi umkhawulo wama-URL angu-50.000 noma u-50 MB ungacindezelwanga ngefayela ngalinye; hlukanisa futhi usebenzise inkomba uma kunesidingo. Ungafaki ukuqondisa kabusha, 404s, noma i-noindex., futhi ihlonipha amafomethi nombhalo wekhodi.
Buyekeza Uma kunengqondo (izinguquko ezifanele), gcina ifayela ku-UTF-8 futhi uliphathe kumkhombandlela wempande uma ufuna ukuthi limboze isayithi lonke ngokutholwa. Uma uyithumela nge-Search ConsoleUngayibamba noma kuphi lapho uthanda khona ngaphakathi kwesizinda.
Kumasayithi amakhulu, yenza isizukulwane ngokuzenzakalelayo futhi uhlanganise inqubo ne-CMS yakho noma nemibhalo ekhipha ama-URL kusizindalwazi. Hlukanisa ngohlobo lokuqukethwe ukuxilonga ukumbozwa okungenzeka kwehla ngokushesha okukhulu.
Amathuluzi anconyiwe nama-plugin
Nge-WordPress: I-Yoast SEO, Konke ku-SEO eyodwa, kanye ne-Rank Math ihlanganisa ukukhiqizwa kwemephu yesayithi enezinkomba. Uma udinga izilungiselelo ezithuthukile, i-plugin ye-XML Sitemaps ikuvumela ukuthi wenze njalo. yenza ngokwezifiso izinto eziza kuqala, inombolo yezixhumanisi, namagama amafayela. Ezindabeni ze-Google, imephu yesayithi ye-XML nezindaba ze-Google kudala imephu yesayithi ethile.
Amajeneretha aku-inthanethi nawedeskithophu: I-XML-Sitemaps.com (iyashesha futhi imahhala kuze kufike kumakhasi angama-500), i-Inspyder Sitemap Creator kanye neSitemap Writer Pro umnikelo Ukulawula okuningiliziwe, ukulayisha okuzenzakalelayo, nokwahluka kwe-multimediaUkuze wenze imephu futhi wethule izakhiwo, i-Slickplan, i-Dyno Mapper ne-WritMaps ivumela ukuthunyelwa ku-XML nokusebenzisana namaqembu.
Imephu yesayithi iyithuluzi lobuchwepheshe elilula elinciphisa ukungqubuzana phakathi kwezakhiwo zewebhusayithi yakho namarobhothi enjini yokusesha. Uma ukhetha ama-URL afanele e-canonical, uhloniphe imingcele, uyithumele ngeziteshi ezifanele, futhi uyiqaphe nge-Search Console, Uzokwandisa isivinini sokuthola kanye nekhwalithi yokukhomba. ngaphandle kokwenza impilo yakho ibe nzima.