Uma ufuna iwebhusayithi yakho ikhashe ngokushesha futhi kalula, imephu yesayithi emiswe kahle ihanjiswe ezinjinini zokusesha eziyinhloko Kungomunye waleyo misebenzi esheshayo eyenza umehluko. I-Google Search Console kanye namathuluzi we-Bing Webmaster Banikeza izindlela ezisemthethweni zokubhalisa ifayela lakho nokuqapha isimo salo, ukuze amarobhothi akwazi ukuthola ama-URL akho ngaphandle kokulahleka.
Ngaphandle kwezisekelo, kukhona amaqhinga akongela isikhathi: Ngenisa isayithi lakho le-Google ku-Bing, sebenzisa i ping ukwazisa amamephu esayithi amasha, noma ukumemezela indawo yawo robots.txt. Ezigabeni ezilandelayo uzobona izinketho, amafomethi, imikhawulo, izinyathelo eziqondile kanye nokuhlola ukuze imephu yesayithi lakho isebenze ngokuvuna wena hhayi ngenye indlela.
Iyini imephu yesayithi futhi kungani kufanele uyithumele?
Imephu yendawo uhlu oluhlelekile lwama-URL ofuna injini yokusesha iwathole kanye nenkombaIngafaka imethadatha efana nedethi yesibuyekezo sokugcina, kanye nezandiso, imininingwane emayelana nezithombe, amavidiyo, noma ukuhlelwa kwendawo. Nakuba i-Google ne-Bing ingathola amakhasi ngezixhumanisiUkuzihlinzeka ngemephu kuyasheshisa futhi kubeka ukulandelela kuqala, ikakhulukazi ezindaweni ezinkulu noma ezishintshashintsha njalo.
Ngokwenzayo, Ukuhambisa imephu yesayithi kuyizincomo, akusona isiqinisekiso. ukukhomba; isebenza njengengoma ehamba phambili. Inzuzo yangempela ikabili.: Usiza ama-bots aqonde izakhiwo futhi athole ukubonakala kwesimo semephu yesayithi kumapulatifomu omphathi wewebhusayithi.
Amafomethi emephu yesayithi amukelwayo nokuthi isetshenziswa nini ngayinye
Izinjini zokusesha zamukela amafomethi ambalwa achazwe yiphrothokholi yamamephu esayithi. Okuvumelana nezimo kakhulu yi-XMLokungaphinde kunwetshwe ezithombeni, ividiyo, izindaba, noma i- hreflang. Ezindaweni eziningi, inketho efanelekile ngokusebenza kwayo ngezindlela eziningi nokusekelwa ku-CMS nama-plugin.
Ungasebenzisa futhi I-RSS/MRSS/Atom 1.0, i-CMS evamise ukuyikhiqiza ngokuzenzakalelayo. Lokhu okuphakelayo kusebenza kahle ukwazisa abasebenzisi ngokuqukethwe kwakamuva. Futhi, nge-MRSS, hlinzeka ngedatha yevidiyo. Kulula ukuzinakekela, nakuba ngokuvamile ziqoqa izinto ezintsha, hhayi i-inventory yonke.
Ekugcineni, imephu yesayithi yombhalo Yamukela i-URL eyodwa emugqeni ngamunye, kuphela kumakhasi abhalwe inkomba (i-HTML noma okunye okuqukethwe kombhalo). Iyakhanya ngenxa yobulula bayo. futhi ngenxa yokuthi kulula kangakanani ukulihlukanisa libe iziza ezinkulu kakhulu.
Izinqubo ezihamba phambili ezibalulekile (usayizi, indawo nezinkambu)
Khumbula ukulinganiselwa kwephrothokholi: Ubukhulu obungu-50 MB obungacindezelwanga nama-URL angu-50.000 ngefayela ngalinyeUma udlula emanzini, kuzodingeka uyinqume futhi ukhiqize okwengeziwe. inkomba yemephu yesayithi. Le nkomba ithunyelwa njengefayela elilodwaFuthi ungakwazi ukuhlukanisa ngezigaba ukuze uhlaziye ukusebenza ezingxenyeni zekhonsoli yosesho.
Mayelana nendawo, Sesha imephu yesayithi esizindeni bese uyibhala ngekhodi ku-UTF-8Uma ungayihambisi nge-Search Console futhi uyimemezele kuphela ngendlela, ububanzi bayo bukhawulelwe enzalweni yohlu lwemibhalo lapho ifayela lihlala khona. Yingakho ngokuvamile ibekwe ezimpandeniukumboza yonke indawo.
Mayelana nama-URL, Njalo sebenzisa izindlela eziphelele nezifaneleke ngokugcweleUma iwebhusayithi yakho ithi https://www.example.com/, ungasho ukuthi/page.html kumephu yesayithi. Ngaphezu kwalokho, i-Google iyakuziba futhikodwa ungakwazi ukunaka a kuhambisana futhi kuyaqinisekiswa (idethi yangempela yokubuyekezwa kokuqukethwe okubalulekile).
Isibonelo se-XML eyisisekelo singaba:
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"> <url> <loc>https://www.example.com/foo.html</loc> <lastmod>2024-06-04</lastmod> </url> </urlset>
Uma usebenzisa izifunzo, ungathumela i-RSS noma i-Atom feed njengemephu yesayithiukwazi ukuthi izobonisa ngokuyinhloko okuqukethwe kwakamuva.
Ungawakha kanjani imephu yakho yesayithi ngokuya ngobuchwepheshe bakho
Uma iwebhusayithi yakho isebenzisa i-CMS (WordPress, Wix, Blogger, Shopify, Squarespace, Drupal...), Cishe usuvele unayo imephu yesayithi elungile.Bheka i-URL ejwayelekile (isibonelo, /sitemap.xml noma /sitemap_index.xml) noma ihlole ku- robots.txt. Izingqikithi eziningi nama-plugin akhiqiza ngokuzenzakalelayo futhi abuyekeze ifayela..
Ku-WordPress, ama-plugin afana ne-All in One SEO (AIOSEO), i-Yoast SEO noma i-Rank Math Bakha imephu yesayithi ngokuzenzakalelayo. I-AIOSEO ize ikwakhele okubili: i-XML ebanzi kanye ne-RSS egxile ezinguqukweni zakamuva.I-XML ibala wonke ama-URL anezikhombo; I-RSS ilula futhi ivame ukucaca kaningi.
Amasayithi amile? Amajeneretha afana ne-Eleventy, i-Hugo, noma i-Gatsby Ngokuvamile zihlanganisa zokupheka noma izandiso zokudala i-XML. Uma indawo incaneUngakwazi futhi ukuqamba mathupha imephu yesayithi yombhalo nge-URL eyodwa emugqeni ngamunye ku-/sitemap.txt.
Kumaphrojekthi anezinkulungwane zama-URL, Ikhiqiza ngokuzenzakalelayo imephu yesayithi kusuka kusizindalwazi. noma kusuka kuhlaka lwakho. Ithimba lakho labathuthukisi lingakhipha ama-URL kufayela futhi uyibuyekeze ngokusetshenziswa ngakunye, ngokuhlonipha imikhawulo kasayizi nenkomba yamamephu esayithi.
Thola i-URL yemephu yakho yesayithi ngaphambi kokuyihambisa
Zama kuqala nge izindlela ezijwayelekile esipheqululini sakho: /sitemap.xml noma /sitemap_index.xml. Uma ingaveli, Bheka ifayela lakho /robots.txt. ngoba amasayithi amaningi afaka ireferensi ne-syntax:
Sitemap: https://www.tudominio.com/sitemap.xml
Uma usebenza nama-plugin we-SEOHlola iphaneli yakho: ngokuvamile abonisa indlela futhi anikeze izinketho zokungafaki okuqukethwe.
Thumela imephu yesayithi ku-Google Search Console
Okokuqala nje Qinisekisa isayithi lakho kukhonsoli yosesho lwe-GoogleIndlela enconyiwe yile Irekhodi le-TXT ku-DNSngoba iba ngunaphakade futhi ayingezi noma iyiphi ikhodi kusayithi. Uma ubunikazi sebuqinisekisiweManje ungasebenzisa imibiko futhi uthumele amamephu esayithi.
Izinyathelo zokubhalisa imephu yesayithi:
- Faka i-GSC futhi khetha impahla lungisa.
– Kumenyu, yiya ku Ama-sitemaps.
- "Engeza imephu yesayithi entsha", Namathisela i-URL ephelele (ngokwesibonelo, https://www.yoursite.com/sitemap_index.xml).
– Cindezela Enviar bese ulinda ukucutshungulwa. Uma konke kuhamba kahle, uzobona isimo "Impumelelo".
Futhi, Ungacela ukukhonjwa kwe-URL ethileKubha ephezulu ye-GSC, sebenzisa okuthi "Hlola noma iyiphi i-URL...", namathisela ikheli bese uhlola isimo sayo. Uma ingekho ku-Google, cela ukukhonjwa; uma isivele iku-Google, ungacela ukucaca kabusha. ngemva kokubuyekeza okuqukethwe.
Thumela imephu yesayithi kumathuluzi we-Bing Webmaster
Ukufinyelela ku- Amathuluzi we-Bing Webmaster bese wengeza isayithi lakho. Unezinketho ezimbili: Ngenisa kusukela kukhonsoli yosesho (kunconyiwe uma usuvele usuyilungisile) noma engeza i-URL mathupha futhi uqinisekise ubunikazi. Ukungenisa konga isikhathi ngoba ithwala ukuqinisekiswa kwe-GSC.
Uma usungaphakathi kwephaneli ye-Bing WMT:
– Kubha eseceleni, faka Ama-sitemaps.
– Cindezela Thumela imephu yesayithi y namathisela i-url ye-XML yakho (futhi, uma uyisebenzisa, eye-RSS).
– Qinisekisa nge Enviar bese uhlola isimo. Uma sekucutshungulwe kahle, uzobona "Impumelelo" kanye namamephu esayithi asohlwini.
Uma i-plugin yakho (isibonelo, I-AIOSEO) ikhiqiza amamephu esayithi akhethekile (izithombe, amavidiyo, izindaba), phinda inqubo ngayinye ngayinye. Ukuhlukanisa ngohlobo kungakusiza ukuthi uhlole amaphutha ukukhomba ngezigaba.
I-Yahoo, i-DuckDuckGo ne-Yandex: yini okufanele uyenze ngayo ngayinye
I-Yahoo inikwa amandla yi-BingNgakho ngokuthumela imephu yakho yesayithi ku-Bing, nawe uyithumela ngokungaqondile ku-Yahoo. I-DuckDuckGo idonsa idatha yayo ku-Bing nakweminye imithombo engaphezu kuka-400.Ayikuvumeli ukuhambisa mathupha, ngakho ukubhalisa ku-Bing yikho okusheshisa kakhulu ukubonakala lapho.
para YandexBheka isiza ku-Yandex Webmaster bese uya ku Ukwenza inkomba > Amafayela emephu yesayithi. Engeza i-URL futhi uqinisekiseUkucubungula kungase kuthathe phakathi kweviki elilodwa noma amabili; isimo esilungile sizovela njengokuthi "kulungile".
Ezinye izindlela zokuhambisa imephu yakho yesayithi
Ungakwazi ukumemezela imephu yesayithi ku robots.txt ngalo mugqa (owodwa ngefayela, uma unokuningi):
Sitemap: https://www.midominio.es/sitemap.xml
Kuyindlela ejwayelekile kunazo zonke yokuthi noma iyiphi i-bot iyithole ngokulandelela amarobhothi akho.
Kukhona futhi ping okwenziwa ngesandla ngesicelo esiqondile se-HTTP. Ku-Google, i-syntax ithi:
http://www.google.com/ping?sitemap=https://www.midominio.es/sitemap.xml
Uma i-URL yakho iqukethe izinhlamvu ezikhethekile (ezifana nama-umlauts), Ifake ngekhodi ngefomethi ye-URL ngaphambi kokwakha i-ping, isibonelo:
http://www.google.com/ping?sitemap=https://www.midominio.es/sitemap-%C3%A4.xml
Ukuthunyelwa okuyimpumelelo kubuyisela umlayezo wokuqinisekisa.
para BingIsiphetho sithi:
http://www.bing.com/ping?sitemap=http%3A%2F%2Fwww.example.com%2Fsitemap.xml
I-Bing ayikucacisi okuthandwayo phakathi kwama-URL afakwe ikhodi noma angekho ikhodi, kodwa Ukusebenzisa efakwe ikhodi kugwema izinkinga. Iphinde ibuyisele isiqinisekiso phezu kwempumelelo.
Izinketho ezengeziwe eziwusizo:
- I-Search Console API ukwenza ngokuzenzakalelayo ukuthunyelwa kwemephu yesayithi.
- I-WebSub Uma usebenzisa i-RSS/Atom futhi ufuna ukusabalalisa izinguquko ezinjinini zokusesha (okuhlanganisa i-Google).
Lezi zindlela azishintshi ukuthunyelwa kuma-consoles.kodwa kunalokho yigcwalise.
Ungawaphatha kanjani amamephu esayithi amasayithi amaningi endaweni eyodwa
Uma uphatha izizinda eziningi, ungahlanganisa ukulawula nge imephu yesayithi eyodwa noma ngaphezulu isingathwe kumsingathi ofanayo. Isibonelo imephu yesayithi eyodwa Ku-https://host1.example.com/sitemap.xml ungafaka ohlwini ama-URL wamasayithi amaningi aqinisekisiwe. Noma, phatha ifayela elilodwa ngesayithi endaweni efanayo (host1.example.com/host2-example-sitemap.xml, njll.).
Ku-Search Console:
- Qinisekisa ubunikazi kuzo zonke izizinda ezihilelekile.
- Dala i(ama)mephu yesayithi (futhi ngokuzikhethela inkomba).
- Thumela amamephu esayithi noma inkomba evela esakhiweni esihambisanayo. Ukusebenzisa i-robots.txtIsayithi ngalinye kufanele libhekisele kumephu yesayithi yalo ethile, noma ngabe isingathwe ngaphandle.
Ukuhlola inkomba: Ingabe isayithi lakho lifakwe ohlwini lwezinjini zokusesha?
Ukuhlola okusheshayo kokuqala u-opharetha indawo:tuweb.com enjinini yokusesha. Uma ubona imiphumela, kunamakhasi anezikhombo; uma kungenjalo, kukhona okuvimbela inqubo. Akusona isilinganiso esiphelele.kodwa isebenza njenge-thermometer yokuqala.
Ku-Google Search Console, yiya ku Amakhasi bese uhlola okuthi “Buka idatha emayelana namakhasi anezikhombo”. Emakhasini athile, sebenzisa ukuhlola kwe-URLIzokutshela uma "Ikhasi likhonjiwe" noma uma "lingakhonjiswa: i-URL ayaziwa ku-Google."
Ukuxazulula izinkinga zenkomba ezivamile
Ukwehluleka okujwayelekile kufaka phakathi 404 amaphutha, amalebula noindex isicelo ngengozi futhi phinda okuqukethweKu-GSC, ngaphansi kokuthi “Amakhasi” uzobona “Kungani amakhasi engakhokhiwe” kanye nezibonelo zama-URL athintekile. Chofoza inkinga ngayinye ukuze ubone imininingwane nendlela yokuyixazulula.
Uma udinga ucwaningo olunzulu lobuchwepheshe, amathuluzi e-SEO angaphandle (isibonelo, Ukuhlolwa kwesayithi le-Semrush) Babuyekeza izehlakalo ezingaphezu kwekhulu ezingase zibe khona: inkomba, imibhalo yezincwadi zeBhayibheli, izixhumanisi zangaphakathi, njll. Uma isilungisiwe, cela ukulandelelwa kabusha yamakhasi abalulekile.
Amathiphu aqondile we-WordPress ne-Bing
Uma iwebhusayithi yakho isebenzisa i-WordPress futhi ufuna isivinini nge-Bing, i-plugin ye-Bing URL Submissions kungaba thumela ngokuzenzakalelayo Ama-URL amasha noma abuyekeziwe enkombeni ye-Bing ngemva kokwengeza ukhiye wakho we-API. Iphinde ivumele ukuthunyelwa mathupha nokuthunyelwa kabusha kwakamuvaKuhle uma uthumela njalo.
Nge-WordPress ngokujwayelekile, I-AIOSEO, i-Yoast ne-Rank Math Ziyindlela elula eya khiqiza, hlukanisa futhi ubuyekeze imephu yesayithiUma usebenza ngokuqukethwe okukhethekile (ividiyo, izindaba), vula amamephu esayithi athile futhi uzithumele ngokuhlukene ku-Google ne-Bing. Hlukanisa futhi unqobe lapho uxilonga amaphutha.
I-Robots.txt vs imephu yesayithi: izindima ezihlukile nezihambisanayo
Ifayela i-robots.txt ikhombisa ukuthi yini okufanele igaqe nokuthi yini ongakhaseki. (vumela/ungavumeli iziqondiso) futhi ingakhomba indawo yemephu yesayithi. Imephu yesayithi, ngakolunye uhlangothi, ibala lokho ofuna abantu bakuthole.Azifani futhi azishintsheki: zisebenzise ngendlela ehlelekile.
Uphinda uthumele nini imephu yesayithi
Asikho isidingo sokuyithumela kabusha nsuku zonke. Buyekeza futhi uye phambili Uma izakhiwo zishintsha, uthutha izigaba, engeza ama-URL amaningi amasha noma izixazululo zamaphutha e-syntax/esimo ebezivimba ukucutshungulwa. Futhi, uma uhlanganise amamephu esayithi wenza inkomba futhi ufuna ukuthi isakhiwo esisha sicutshungulwe.
Imikhuba yokugcina ehamba phambili namaphutha okufanele uwagweme
Ezinye izikhumbuzo ezivimbela ubuhlungu bekhanda:
- Faka kuphela ama-URL e-canonical ofuna ukukukhomba.
- Ungahlanganisi Izinguqulo zeselula nezedeskithophu ezinama-URL ahlukene ngaphandle kokuchasisa ubudlelwano; kungcono ukuba nesisodwa nje noma usebenzise izichasiselo ezifanele.
- Ungakhokheli "amasevisi okuthumela" ezinjinini zokusesha: kumahhala ukukwenza ngamashaneli asemthethweni futhi lawo masevisi angakufaka phakathi amaphethini esixhumanisi sokwenziwa. Uma uthenga izixhumanisi ezinobuthi, usengozini yokulahlekelwa ukubonakala..
Uma isayithi lakho lidlula imikhawulo, ahlukanise abe izigaba (ibhulogi, imikhiqizo, izigaba) futhi yakha a inkomba yemephu yesayithi. EU.SA UTF-8, Ama-URL aphelelefuthi ugcine okuqotho ngezinguquko ezifanele zokuqukethwe. Khumbula: I-Google ayinaki futhi.
Izibonelo ezisebenzayo ezisheshayo
1) Memezela imephu yesayithi ku-robots.txt:
Sitemap: https://www.ejemplo.com/sitemap_index.xml
Ibeke noma yikuphi kufayelaI-bot izoyifunda ekukhaseni kwayo okulandelayo.
2) Faka i-Google nge-URL efakwe ikhodi:
http://www.google.com/ping?sitemap=https://www.ejemplo.com/sitemap-%C3%A4.xml
Uma i-URL iqukethe izinhlamvu ezikhethekile,basonge kuqala.
3) Imephu yesayithi yombhalo enamakhasi amabili:
https://www.example.com/file1.html
https://www.example.com/file2.html
Ilondoloze njenge-sitemap.txt bese uyilayisha kumkhombandlela wezimpande.
Imibuzo Evame Ukubuzwa Esheshayo
Ingabe kufanele ngithumele imephu yesayithi ku-Bing uma sengivele ngikwenzile ku-Google? Kunconyiwe: nakuba ungangenisa kwa-GSC, Ukuyibhalisa ku-Bing WMT kukwenza ubonakale yokucutshungulwa kwayo kanye namaphutha angaba khona lapho. Ngaphezu kwalokho, kuphinde kube nomthelela ku-Yahoo futhi kusize i-DuckDuckGo.
Ngingabona kanjani ukuthi i-Bing ingikhomba? Sesha isayithi:yourdomain.com ku-Bing bese uhlola "Amamephu esayithi" kanye "namakhasi" imibiko ku-Bing WMT. Uma ubona inkomba yehlaBuyekeza iziqondiso, amaphutha angu-404, namasiginali wekhwalithi yokuqukethwe.
Imaphi amafomethi i-Bing eyamukelayo? I-XML, i-RSS/MRSS/Atom nombhalo ngokuya ngephrothokholi yamamephu esayithi. Sebenzisa leyo efanela kangcono ukuhamba kwakho komsebenzinakuba i-XML ngokuvamile iwukubheja okuwinayo.
Ingabe imephu yesayithi iyadingeka ukuze ukale? Akuphoqelekile; ukulandelela kungenzeka kuphela ngezixhumanisi. Kodwa kuwumkhuba omuhle osheshisa futhi uqondise ukukhomba.ikakhulukazi ezindaweni eziyinkimbinkimbi.
Uma usufinyelele kude kangaka, usuvele uyazi Ungadala kanjani, uthole, futhi uthumele imephu yakho yesayithi kukhonsoli yosesho lwe-Google kanye namathuluzi we-Bing Webmaster, ungayibika kanjani nge-robots.txt noma i-ping, nokuthi yini okufanele uyihlole uma kukhona okungahambi kahle. Ngemephu yesayithi eyakhiwe kahle kanye nalezi zindlela zokuthumela nezokuxilongaI-Indexing ihamba ngokushelela, futhi uthola ukulawula kanye nedatha ukuze uqhubeke nokucwenga i-SEO yakho yobuchwepheshe.